丰田章男(Akio Toyoda) 在接受媒体采访的时候谈到，他们设置了新部门是为了
改变他们对于汽车开发的看法，并且仿效一些更接近新创公司的地方，像是Tesla.
丰田章男：
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我想要改变在电动车上的工作方式，
也许我们也会称之为电动汽车，但多了连结性。
(英文太差不太会翻，原文是：Maybe we will call them electric vehicles,
but introduce connectivity.)
Toyota在造车，Tesla也在造车，但是Tesla正在造的东西更像是iPhone.
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他也特别提到了Tesla的连接性和可升级性。
而谈到对于Toyota在电动车上所做的努力，丰田章男说：
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不管是Yaris或是其他车款，一但电气化，加速性会是一样的。
我会对这些电动车负责的理由是因为不想要让这些车仅仅只是商品。
即使这些车辆电气化，我也希望能够说我爱这些车。
(I want the prefix “I love' to be affixed to those cars.”)
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个人感想：
丰田章男这个大老板看来心底很清楚呀
新一代车辆不仅仅只是电气化，把燃油车变成电动车这么简单而已
当然不同的驾驶体验也是一大卖点
但更重要的是可连网以及升级性
如果只是单单改变动力来源像Chevrolet Bolt这样
只会成为茫茫车海中一个不起眼的选择
电动车的连网以及后续可升级性才是与旧时代燃油车的最大不同点
就像智慧手机那样，只要下载一个App，就能够帮你的车添加新功能
原文连结：
https://electrek.co/2017/05/19/toyota-ceo-tesla-iphone-electric-vehicles/
原文内容：
Toyota CEO on Tesla: "what they are producing is something close to an iPhone"
Late last year, Toyota finally took a significant step toward making
electric vehicles after years of being stuck in fuel cell development.
They set up a new division to build their first all-electric vehicle and
they even put CEO Akio Toyoda in charge of the new team.
Now Toyoda is apparently still fleshing out the Japanese automaker’s
electric vehicle strategy and looking at Tesla for inspiration.
In a recent interview with Automotive News, Toyoda explained that they
set up the new division in order to change the way they think about car
development and mimic something closer to a startup – like Tesla.
The executive said:
“I want to change the way they work on EVs. Maybe we will call them
electric vehicles, but introduce connectivity. Think about Tesla. Tesla
is producing cars. And Toyota is producing cars. But what Tesla is
producing is something close to an iPhone.”
Toyoda is especially referring to the level of connectivity and
upgradeability of Tesla’s vehicles – the fact that they can add
features simply through software updates.
Lately, automakers seem to really be playing into Tesla’s mission to
accelerate the advent of electric transport. CEO Elon Musk often said
that he hoped for Tesla to not only accelerate the transition through its
own production of EVs, but also by giving a push to other automakers.
Earlier this week, Volvo’s CEO also gave a nod to Tesla for creating
more electric vehicle demand in that sense.
Toyoda added about Toyota’s electric vehicle effort:
“When it comes to electric vehicles, every car, be it the Yaris or
whatever, once it is electrified, the acceleration is all the same. The
reason I am responsible for EVs as well is that I don’t want to make
these cars a commodity. Even with the electrification of the vehicles, I
want the prefix “I love’ to be affixed to those cars.”
That’s interesting considering Toyota is partly credited for turning
cars into a commodity and electric vehicles could use some of that –
meaning mass production at low prices.
It’s clear that they are still fleshing out their strategy here and even
though they have only been working on it for a few months, they say that
they plan to bring their first all-electric vehicle to market by 2020.
In the meantime, Toyota is still betting on its plug-in Prius, which we
recently tested and we weren’t impressed with: The Electrek Review: 2017
Prius Prime – This is not the EV you’re looking for
Featured Image: Toyota unveils a new EV concept and it’s another ‘
weird-mobile’ [Gallery]