AMD Reportedly Plans To Raise GPU Prices, Too
https://www.ign.com/articles/amd-reportedly-plans-to-raise-gpu-prices-too
Updated: Aug 1, 2026
Just a couple days after AMD introduced a new 4GB graphics card, it
reportedly plans to raise its GPU prices by around 10%, due to the ongoing
memory crisis at the hands of AI
就在AMD 推出新款 4GB 显示卡几天后,据报道,由于人工智能带来的持续内存危机,
该公司计划将其GPU价格提高约10%。
According to known hardware leaker Harukaze 5719 on Twitter, AMD has
reportedly informed AIB partners that prices will increase by at least 10%
starting next month. Just like with the Nvidia price increases earlier this
week, these would be supplier-side prices, which doesn't necessarily mean the
entire increase would be passed onto consumers. However, it is extremely
likely that they would be – third-party graphics card manufacturers aren't
exactly known for having huge margins.
据知名硬件爆料人Harukaze 5719 在推特上透露, AMD已通知其AIB合作伙伴,下个月起
显示卡价格将上涨至少10%。与本周稍早辉达的涨价类似,此次涨价属于供应商层面
,并不一定意味着所有涨幅都会转嫁给消费者。然而,这种情况发生的可能性极高——
第三方显示卡制造商的利润率向来不高。
According to the post linked by Harukaze, AMD has been sitting on these price
increases for a little while. Team Red was supposedly waiting for current
inventory to thin out a bit, but it seems like it was also waiting for Nvidia
to announce its price increases. And, now the price increases are expected to
position AMD graphics cards at a similar price to competing Nvidia cards.
根据Harukaze分享的帖子,AMD已经酝酿此次涨价一段时间了。据称,AMD 一直在等待
现有库存减少一些,但似乎也等待辉达宣布涨价。而现在,此次涨价预计将使AMD显示
卡的价格与辉达的同类产品趋于一致。
Right now, the flagship Radeon RX 9070 XT will set you back about $700-$750
on Newegg, which is already significantly more than the $599 it launched for
back in March 2025. Since that graphics card came out, it's always been a
better value than the Nvidia GeForce RTX 5070 Ti, which performs at about the
same level, but costs significantly more right now. After these upcoming
prices, its possible that value window closes a bit, especially if the line
"the price positioning is expected to be similar to that of NV (Nvidia)
graphics cards" is to be believed.
目前,旗舰级Radeon RX 9070 XT在 Newegg 上的售价约为700 至 750 美元,这已经远高
于其 2025 年 3 月上市时的 599 美元。自从这款显示卡问世以来,它的性价比一直高于
性能相近但价格却高出许多的Nvidia GeForce RTX 5070 Ti。即将到来的价格调整可能会
缩小其性价比优势,尤其是在“预计价格定位将与 Nvidia 显示卡类似”的说法属实的情
况下。