https://www.rockpapershotgun.com/2017/11/08/grand-theft-auto-v-publishers-want
-microtransactions-in-all-their-future-games-says-boss-man/
The endless quest for more American dollars continues without respite or cleme
ncy at Take Two Interactive, daddy of Rockstar and uber-publisher of Grand The
ft Auto V. They want to put “recurrent consumer spending” in all their futur
e games, said CEO Strauss Zelnick in a recent conference call for investors.
“Recurrent consumer spending” is how men in suits say “microtransactions”,
which is how men in slightly shabbier suits say: “we’re putting a shop in y
our videogame”.
钱滚钱的目标永不停止,R星的头头Take Two公司(GTAV的发行者)CEO Zelnick在最近一次
的会议提到,说之后即将会有“经常性消费”,也就是那些穿西装的人心里的微型交
易(micro transcation),白话就是“我们要在你的游戏放上商城。”
Gamasutra listened in to the 50-minute call and managed to stay awake long eno
ugh to get some hints about the dark (yet unsurprising) future which lies in w
ait for all of us.
Gamasutra公司听了整段50分钟的会议,虽然昏头但是仍然得知这个情况(虽然不意外)。
不明朗的路还在前面。
"We’ve said that we aim to have recurrent consumer spending opportunities for
every title that we put out at this company,” said Zelnick. “It may not alw
ays be an online model, it probably won’t always be a virtual currency model,
but there will be some ability to engage in an ongoing basis with our titles
after release across the board.
“我们之前就说过我们目标是将我们发布的每个产品都加上经常性消费功能”
“可能不是线上的模式,可能不是每次用虚拟的金钱的模式,但是会有一些能够让我们游
戏发布之后能够一直向前的功能。”Zelnick说。
"One of the things we’ve learned is if we create a robust opportunity, and a
robust world, in which people can play delightfully in a bigger and bigger way
, that they will keep coming back,” he continued. “They will engage. And the
re is an opportunity to monetize that engagement… There’s a lot of room for
growth. This is just the beginning.”
“我们学到的其中一件事就是如果我们创造一个稳健的机会,一个可以让人们一直想回来
玩这个游戏的一个稳健的世界,他们会来的。就会有机会将更多东西商机化。有很多成长
的空间,这只是个开端。”
This will not be surprising to anyone playing GTA Online, where the dollars of
San Andreas have long been available for real life dollars. But it also means
upcoming cows and guns blockbuster Red Dead Redemption 2 is likely to have so
me kind of microtransactions too.
其实对那些玩GTA Online的玩家而言没有很意外,因为在城市San Andreas里面就有可以
用真钱买卖游戏货币的功能
了。但这只是预告著牛仔枪击大作Red Dead Redemption 2可能会有类似的微型交易。
Yes, we could all have probably guessed that but there it is anyway. We don’t
yet know what form any such microtransactions would take, however. It could b
e a harmless hat shop, or a drug store where you buy various bottles of player
-killing poison, or a fully lifelike economy in which you are enthralled to yo
ur mining boss and any attempt to unionise is met with a mysterious accident i
n an unsupervised tunnel. We just don’t know.
对,我们大概早就知道了,但是我们不知道微型交易要用怎样的面貌出现。可能是无害的
帽子衣服商品,或是让你买了可以直接杀人的毒药,又或是一个完全的经济个体,而你被
你的老板奴役,任何想组织工会的人都会发生意外。
我们真的不知道。