https://www.chelseafc.com/en/news/2018/6/11/chelsea-and-hyundai-begin-new
-partnership
Chelsea and Hyundai begin new partnership
11 Jun 2018
Chelsea Football Club is pleased to announce Hyundai as our new official
global automotive partner.
切尔西足球俱乐部很高兴宣布，现代成为我们新的官方全球汽车合作伙伴。
https://i.imgur.com/s1qQJnm.jpg
The relationship will see Hyundai's famous logo appear on our match shirt
sleeves from the beginning of the 2018/19 season in all domestic matches,
from the men's and women's teams through to the Academy.
这次合作将让现代的商标从2018/19赛季开始的所有国内赛事中出现在我们男队、女
队和青训球队的比赛球衣衣袖上。
The four-year deal represents Hyundai's first venture into the British
football market, having enjoyed a long-term association with the
international game over almost 20 years.
这笔为期四年的合作是现代首次进入英国的足球市场，在过去近20年的时间内，他们
一直赞助国际足球的赛事。
To launch the partnership, Olivier Giroud, David Luiz and Tiemoue Bakayoko
took part in a special photoshoot alongside a group of Chelsea fans. The
short film sees the Blues players attend a photoshoot unlike any other, as
a group of dedicated Chelsea fans take centre stage and assume the roles
more commonly associated with their heroes.
在这次合作发布会上，吉鲁、大卫˙路易兹和巴卡约科与一群切尔西球迷一起参加了
专门的拍摄活动。从宣传短片中可以看到，蓝军球员们这次参加的拍摄活动与以往不
同，一群铁杆蓝军球迷成为舞台的主角，他们的角色通常是他们心目中的英雄们扮演
的。
https://www.youtube.com/watch?v=l4rE11Pixeo 影片
Over the course of the partnership, we will work closely with Hyundai to
develop a range of initiatives and benefits for our supporters all over
the world.
在合作期间，我们将与现代紧密合作，为我们全球支持者开发一系列的倡议和利益。
Chris Townsend OBE, Chelsea FC commercial director, said: 'We are
delighted to be announcing our new partnership with Hyundai that will see
this iconic brand appear on the sleeve of our match shirts from next
season.
切尔西足球俱乐部商业主管克里斯˙汤森德爵士说：“我们很高兴宣布与现代达成新
的合作伙伴关系，现代著名的商标将从下赛季开始出现在我们的比赛球衣的衣袖上。”
'At Chelsea we pride ourselves on partnering with some of the world's
leading companies and we look forward to working closely with Hyundai as
they seek to reward, engage and entertain our global fanbase.'
“在切尔西，我们很自豪能够与一些世界上领先的公司合作，我们期待与现代一起密
切合作，他们期待能够回报、吸引和取悦我们的全球球迷。”
Andreas-Christoph Hofmann, vice president marketing & product at Hyundai
Motor, added: 'We are thrilled to begin a new partnership with Chelsea –
a successful and ambitious club that matches the global scale and
challenging spirit of Hyundai. Just as we always place the customer first,
so we have always positioned fans at the heart of our activities
throughout our long-running engagement in football. We will be taking the
same approach with Chelsea fans around the world as we kick off this new
partnership.'
现代汽车市场和产品副总裁安德烈斯˙克里斯托弗˙霍夫曼说：“我们很激动能够与
切尔西开始一段全新的合作关系 — 这是一家成功并有着雄心壮志的俱乐部，与现代
的全球规模和挑战精神相匹配。与我们一样，始终将客户放在首位，我们长期与足球
的合作中，始终将球迷放在我们活动的核心地位。开始这段新的合作关系之后，我们
也将以同样的态度对待全球的切尔西球迷。”
The new sleeve sponsor will be seen for the first time on 23 July, as the
club heads to Australia to play a friendly fixture against Perth Glory
ahead of the 2018/19 season.
新的衣袖赞助商将在7月23日首次亮相，届时切尔西将前往澳大利亚，与珀斯光荣进
行一场2018/19赛季前的友谊赛。
Our new 2018/19 shirt, featuring Hyundai sleeve printing, is available at
our Stamford Bridge Megastore now.
https://www.chelseafc.com/zh/news/2018/6/11/chelsea-and-hyundai-begin-new
-partnership