MLB Revenue to Top Pre-Pandemic Levels
https://reurl.cc/m31qWY
Despite a 99-day lockout that delayed the season, Major League Baseball is set t
o eclipse its 2019 revenue.
It’s safe to say that we’ll be higher than we were in 2019,MLB chief revenue o
fficer Noah Garden told Forbes.
虽然季前历经了99天的封馆
但大联盟首席营收官Noah Garden接受《富比士》采访时说到
今年MLB营收预计要超越疫情前的2019年，创历史新高纪录了
The league earned $10.7 billion in the last pre-pandemic season.
2019年大联盟营收为107亿美金(折合3387亿台币)
所以今年营收会超越这数字
Garden estimates that league attendance will finish the season at around 95-96%
of 2019 levels, blaming the pandemic for reduced crowds earlier this year.
由于季初还是有受到一些疫情影响
Garden预估今年总进场人数只回到疫情前的95-96%
He also said that this year will see the “most merchandise sold in the history
of our sport, both domestically and internationally.”
但今年卖出史上最多的纪念品
无论国内还海外
MLB is celebrating its 20th year of its MLB.tv streaming service, which broadcas
ts games not covered by local or national channels. Every other major league has
followed suit, with the NFL finally joining the fray this year with the launch
of NFL+.
今年也是MLB.tv创立的20周年
This year, MLB linked up with two other streaming services, striking broadcast d
eals with Apple for $85 million annually for seven years and Peacock on a two-se
ason deal worth $30 million annually.
今年大联盟也额外谈妥两张串流转播权($$$$$$)
Apple(7yr/595M)
NBC(2yr/60M)
每年多进帐85M+30M=115M的转播金
The league is working to arrange its rights deals to show in-market games on MLB
.tv.
联盟也在处理转播权问题，想让MLB TV的当地Blackout能解除
让MLB TV能播当地比赛