原文标题：Jack Dorsey’s Square changes corporate name to Block
原文连结：https://reurl.cc/zWnex0
发布时间：WED, DEC 1 20214:30 PM
原文内容：
Square is renaming itself Block as it focuses on technologies like blockchain
and expands beyond its original credit card reader business.
Jack Dorsey’s payments giant said in an announcement the new name, effective
Dec. 10, “acknowledges the company’s growth” and “creates room for
further growth.” Block will still trade under the ticker SQ on the New York
Stock Exchange.
“We built the Square brand for our Seller business, which is where it
belongs,” Jack Dorsey, cofounder and CEO of Block, said in a statement. “
Block is a new name, but our purpose of economic empowerment remains the
same. No matter how we grow or change, we will continue to build tools to
help increase access to the economy.”
Dorsey co-founded Square in 2009 with a focus on in-person payments and its
namesake card reader, which let people accept credit card payments on a
smartphone. San Francisco-based Square has since added a peer-to-peer digital
banking app, small business lending, received a bank charter and offers
crypto and stock trading. The company has acquired buy-now-pay-later provider
Afterpay and Jay-Z’s music streaming service Tidal. It’s also doubling down
on bitcoin with a crypto-focused business called TBD.
As part of the Square rebrand, a separate part of the company “dedicated to
advancing Bitcoin,” known as Square Crypto, will change its name to Spiral.
“The name has many associated meanings for the company — building blocks,
neighborhood blocks and their local businesses, communities coming together
at block parties full of music, a blockchain, a section of code, and
obstacles to overcome,” Block said in a statement.
Dorsey stepped down from his other job as Twitter CEO on Monday after running
both Twitter and Square since 2015. Dorsey cited a belief Twitter was “ready
to move on from its founders,” and will now have more time to dedicate to
Square’s growing portfolio. But Dorsey is also expected to focus on his
fascination with cryptocurrency.
The news comes roughly a month after Facebook changed its name to Meta to
reflect on CEO Mark Zuckerberg’s plan to build a virtual world called the
metaverse. Google famously renamed itself Alphabet six years ago in a similar
move to reflect other lines of business.
Square was one of the biggest winners of 2020 as consumers shifted to digital
payments. Shares are down roughly 2% so far this year, as investors rotate
away from higher-growth tech names.
心得/评论：
Square 改名成为 Block
大改名时代正式到来
一个沾 metaverse
一个沾 blockchain
不过对股价似乎没什么帮助就是