Turns Out The PlayStation Store's Dynamic Pricing Might Be Against The Law
https://www.thegamer.com/playstation-store-dynamic-pricing-breaking-eu-law/
Evidence continues to stack up suggesting the PlayStation Store uses dynamic
pricing. That different users will see different prices for the same games,
depending on elements that are largely undetermined. Turns out that might be
a violation of EU law, or at least the way PlayStation has approached it
might be.
越来越多的证据表明,PlayStation商店采用了动态定价策略。这意味着,不同的用户购
买同一款游戏会看到不同的价格,而价格的变动很大程度上取决于一些尚未确定的因素。
事实证明,这种做法可能违反了欧盟法律,或至少PlayStation目前的做法可能有违规行
为。
That's according to a new report from Danish publication Arkaden (thanks,
Eurogamer), in which legal experts have weighed in on the somewhat shady
pricing practice. It's not the act of dynamic pricing itself that's
potentially breaking the law - that is something that's becoming more and
more prevalent across many industries. It's the lack of transparency
PlayStation provides that's the potentially illegal part.
根据丹麦媒体Arkaden(感谢Eurogamer 提供资讯)最新报道,法律专家对这种略显可疑
的定价策略进行了分析。动态定价本身可能并不违法——这种做法在许多行业中越来越普
遍。真正可能违法的是 PlayStation 缺乏透明度。
The EU Directive 2011/83/EU states that personalized pricing must be
communicated to customers in a "clear and comprehensible manner".
PlayStation's dynamic pricing does not do that. It's been accused of engaging
in the practice for years, and even though the evidence has stacked up higher
and faster more recently, there's still been no confirmation of whether
PlayStation officially uses dynamic pricing, and how that dynamic pricing
works if it does.
欧盟指令2011/83/EU规定,个人化定价必须以“清晰易懂的方式”传达给客户。
PlayStation的动态定价机制并未做到这一点。多年来,PlayStation一直被指控采用动态
定价策略,尽管最近证据越来越多,但PlayStation是否正式使用动态定价,以及如果使
用,其具体运作方式如何,至今仍未得到证实。